ASOS works with athlete for new designs

July 05, 2018

Clothes brand ASOS collaborated with Paralympian Chole Ball-Hopkins to create an innovative jumpsuit, suitable for all wearers. The tie-dye waterproof tracksuit has a zip around the waist allowing the outfit to be put on and removed with ease. The jumpsuit was designed to allow the wearer to wear the top or bottoms individually or both together.

The project began when Chole, training for the 2020 Toyko Olympics emailed the brand to explain the shortcomings of existing her tracksuits. Working closely with ASOS, Chole and the team designed an outfit not just for wheelchair users but for everyone.

ASOS has been praised for the new outfit and the inclusive model shoot.

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